

Want to get the perfect, flirty sweetheart look this Valentine’s Day? Or just always wondered what it takes to get that look for any occasion? We asked one of our resident makeup experts to show us a step-by-step breakdown of her routine for special occasions and we think it’s pretty simple…and pretty gorgeous!
Step 1: Cover Up


Step 1: Cover Up
Cover up under eye area in a ‘V’ shape from your outer to inner corner with a creamy concealer like Pacifica Transcendent Concentrated Concealer. Then, buff the concealer into your skin feathering it out for a lighter application towards the bottom. This will erase any stubborn bags instead of highlighting them.
Step 2: Apply Powder


Step 2: Apply Powder
Apply a light layer of powder like Pure Anada Loose Mineral Matte Finishing Powder all over your face to eliminate shine and lock in your concealer.
Step 3: Neutral Eye


Step 3: Neutral Eye
In a swiping motion, apply a neutral taupe eyeshadow to the crease of your eye to create depth. On top, sweep over a shimmering beige highlighting colour. We recommend using an easy all in one palette like the Pacifica Pink Nudes Mineral Eyeshadow Palette.
Step 4: Eyeliner


Step 4: Eyeliner
With a light hand, apply a thin layer of black eyeliner. Make it into a wing or cateye eyeliner for a fun, playful, sexy look. For easy application, find a liquid eyeliner with a thin brush like Zorah Liquid Liner in black.
Step 5: Cheeks


Step 5: Cheeks
Use a 2-in-1 lip and cheek product like Vapour Organic Beauty Aura Multi Use Classic for easy application. Swipe the product on your cheek and blend it out with a stippling brush like this one from Real Techniques.
Step 3: Mascara


Step 6: Mascara
Make your eyes pop with a coat of mascara. Use a volumizing mascara like Dr. Hauschka Volume Mascara.
Step 7: Pucker Up!


Step 7: Pucker Up!
Pucker up! Use the same 2 in 1 Lip and cheek product and apply to your lips.
Done! You look gorgeous!
Your look is now complete! Wow your Valentine with this flirty, simple, sweetheart look that will leave a lasting impression.
Happy Valentine’s Day!
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